For the launch of the animated series Fairfax on Amazon Prime.
A pop up store was designed for the brand within the show “Latrine”
Leading the design, production and event of this,
Leading the team at The Mill to develop the large format content used across Verizon’s CES keynote which was a 30 minute presentation shot on the XR stage in Van Nuys.
Multiple animation scenes were produced across studios and an Unreal Engine feature for the NFL.
Being on location during the shoot ensured any updates or issues that arose were easily managed.
Delta Airlines announced their LA2028 Olympics partnership with a projection mapping event at the Griffith Observatory in Los Angeles.
I managed the creative development of the content to project onto the face of the 236ft wide building, which showcased the new planes that will be carrying athletes and visitors into the country.
Managing the content, stage and lighting design and projection team for the event while being the client liaison in the build up to this.
I was working on VT Pro Design for this project
Agency: MKTG
Client: Delta Airlines
February 2016 San Francisco hosted the Superbowl 50. This was a huge year for the Superbowl and also Nike's presence in the sport.
The Old Mint was chosen for Nike to take over for the 3 day event.
The Mint was a collection of small rooms, each of which required a different function. Upstairs we created the Hall of Speed, The gear up locker room and the Lab. In the large courtyard space we produced the ultimate cleat trialling experience. This was an interactive installation that consisted of 13 projectors, laser motion sensors and 3 live capture cameras to give the participants a 15 second takeaway film to share on social channels.
Downstairs were the old vaults that used to hold the gold when the building was in operation. In each of the vaults we created individual activations for Nike Sportswear and NFL collaborations.
Working with multiple partners on the design of each of the spaces, from conception through to spending a week on site for final installation this was a huge project.
Facebook wanted to create a buzz worthy experiential experience for the launch of it’s first hardware product Portal.
Working with world renowned set designer Es Devlin on design and creative of the experience; “Feel There”
Two venues were to be linked live at the same time across the country in NYC and LA. Friends in the opposing cities would book appointments to meet at the experience at the same time across the coast.
The cubes were styled inside to replicate a living room in a house. The walls, floor and furniture were all painted in a light pastel blue.
The build in both cities was identical inside to ensure the same experience for both.
The guest would enter the cube alone and sit down on the couch opposite a mirrored wall.
Behind the mirror wall was a giant screen and camera recording the other cube across the coast.
The experience would begin and the 8 hidden projectors would start to bring the room to life by highlighting objects in the space then heading into a full blown fully immersive projection experience with complimenting soundscape.
As the experience progressed the friend who was in the opposite city would appear sitting next to them in the mirror wall sharing the experience with them.
Once finished the guests would leave the main room through a door into an adjoining space where the Portal product would be to decompress and speak to their friend on the device.
The project was sadly pulled 2 weeks before going into production due to legal and political climate surrounding privacy issues on the device and the site.
The flagship retail launch for the Ultra Boots X running shoe.
Spinning hanging mobiles were installed facing out of the store onto 5th Ave displaying campaign imagery and product.
A modular product display frame was built to display imagery, apparel and shoes. This frame contained LED lighting and was built in a modular form enabling it to be re configured on future campaign initiatives.
A display console was produced holding 3 shoes that were placed on top of video screens. Animation content was created to be played on the screens while complimenting content was being projection mapped on to the shoes by 4 projectors installed in the rigging above.
Launching at Consensus NYC 2018, the largest Blockchain event of the year. Steamer wanted to get themselves noticed by going all out on their pavilion.
Featuring:
Robots feeding off live data from the energy usage across the globe by energy type.
A custom built animated augmented reality app that reacted to various triggers around the 3D printed scale model of an Audi A1.
A 3D printed scale model of upper Manhattan blocks with a RGB LED panel hidden beneath which reacted to data from pollution monitors mounted on the streets in the city.
The pavilion was the talk of the show and got Streamr noticed as the new serious blockchain crypto in the field.
The nations top 166 high school American Football players are invited to Nike WHQ for the ultimate Football training camp. Top trainers and NFL players are present to guide and teach the kids how to become better athletes.
Managing the design and build of the ultimate players lounge where the athletes come to learn and relax. The latest product innovations and technologies were on display and changed daily for the athletes to interact with.
A hanging helmet sculpture was created, formed of 320 helmets. Each of the helmets on the outside edge was personalised with the athletes names.
The locker room was built to display product and motivational messaging. While each locker contained personalised kit for each of the athletes.
Adidas wanted a creators space in New Orleans for All Star Weekend.
The space was to host the Adidas athletes and VIP's as well as being a functioning artist studio producing content across the weekend.
Scouting the location in New Orleans, managing the creative direction, design and build of the space all happened in a very short time frame of 3.5 weeks. This was challenging but at the same time meant decisions were made quickly.
The space contained a neon basketball court mounted to the ceiling, a mural wall which was painted over the 3 days. A reduced size basketball court that was filled with illustrations over the period. Screen printing benches where t shirts were printed of each of the Adidas athletes. An artist who produced customised kicks for the athletes and other artists who were producing live illustration art in reaction to the game play over the weekend.
Burberry's launched a new fragrance called My Burberry.
Commissioned to work with Burberry to develop interactive experiential spaces that would sit in duty free shops in airports around the world.
These were developed and prototyped at Burberry HQ and passed to local production partners to handle installations worldwide.
A retail install in Adidas's 5th Avenue flagship store New York, to launch the new Adidas Nemesis football boot.
Fabric bands were used in the window and launch zone spaces through the ground floor to emulate the materials used in the boots and the Adidas 3 stripes.
White reflective vinyl was applied to clear acrylic panels to display the product name and Here to Create messaging, these hung in the windows and in the store space.
The modular frame system was used to display the product, apparel collection and campaign imagery.
All this sat on a printed carpet to really bring the space together.
Production and installation of exhibition for the Design Council.
Knee High Design Challenge had been a number of projects run by London Boroughs to engage children in creative activities.
The exhibition was the final show case of all these projects to MPs and industry members.
Converse wanted to show the evolution of the Chuck Taylor All Star.
The Geneology was to sit in retail and marketing spaces across Europe to show how the shoe had evolved.
Each of the 4 shoes had a different sole which was cast and inset into the top of the display.
The branding was engraved into the ends and the units were painted to look like concrete and graphics were applied.
An interactive art piece produced for Don Julio Tequila.
Don Julio is a premium luxury brand of Tequila owned by Diageo
The piece contains three tanks that each are filled with Don Julio mixed cocktails, that throughout the night are drunk down to turn the image of a sugar skull to an image of Don Julio himself.
The image of Don Julio is printed in an ink the same colour as the cocktail, so when full this is hidden and shows the skull.
This was constructed using a powder coated steel frame, light box units, printed acrylic and brass taps.
Produced a interactive giant 4 metre tall pencil 3D zoetrope for the 2014 D&AD awards.
The core contained previous D&AD winners pieces which were spun round by an electric motor to produce an animated effect through the use of strobe lighting.
The pieces in the core were a mix of 3D printed, 2D printed and model objects.
Nike were asked to install 4 branded locker rooms in the Dallas Cowboys' new $1.5bn training facility called The Star in the city of Frisco, Texas.
The locker rooms were to be used by 9 local Frisco high schools who were sharing the space with the Cowboys. The locker rooms were built and handed over as a white space with a nasty carpet already laid.
Managing the design and production of the space. The walls were painted and a Texas state illuminated signs were mounted on the entrance walls.
Posters were created and wheat pasted into the space, on top of which dimensional lettering was applied. A tiny but great detail to the space were branded locker plates which were riveted to the drawers of each locker.
These cats are cast Bronze and are usually a dark metal colour.
For the Camden Create festival using a temporary chalk paint we took over the cats and painted them in the festival colours.
Produced the website for the first ever Camden Create festival in 2014.
Camden Create is a festival that celebrates the creative industries in Camden, London.
Click here to be taken to the site
Produced an integrated ad campaign for Good Energy, the UK"s top renewable energy provider.
Illustrated by Yuko Kendo the campaign included press, out of home both digital and print plus online executions with animated banners and a website facelift.
Produced a giant mirror wall for the Great South Run.
The wall was 5 metres tall and 15 metres wide.
Positioned along a fort wall in Southampton, runners were led down the road where all they could see at the end was the giant mirror before they turned left at the end.
The mirror read "This is the run, You meet your inner sadist"
This was installed on a scaffold rig over night ready for the race in the morning.
This was a special window production for London Fashion Week in the Alexander McQueen store on Bond St. London.